ToucHigh — AI marketing for cross-border sellers entering the US

Cross-border agentic commerce

ToucHigh

AI marketing for cross-border sellers entering the US

ToucHigh helps cross-border e-commerce sellers win US customers with one strategy driving two automated modules: GEO visibility in AI answer engines and social content publishing, each scored before it goes live.

Investment note ·

Why we invested in ToucHigh

Thousands of manufacturers and sellers have products US consumers want but almost no US brand presence. As discovery moves from search results to AI answers, that gap widens. ToucHigh closes it by automatically producing GEO content for AI engines and US-style social posts and ads, with a predicted engagement score attached to each piece.

We invested behind CEO Zhao Kui and CTO Kirill Lepikhin. Zhao Kui brings deep understanding of cross-border sellers and their go-to-market constraints; Kirill Lepikhin leads the engineering of the platform's agentic content and scoring pipeline.

The corridor between Asian manufacturing and Western demand is one of the most unconventional and underserved markets for AI. ToucHigh is our bet on agents becoming the export department for small and mid-sized businesses.

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